There is a distinct possibility that everyone else in the world has seen this video already being that it has made the Guinness Book of Records for number of hits (or something of that ilk). However, that will not stop me from expressing my horror that another creepy babies-doing-things-they-shouldn’t-be advert har received such acclaim. If you haven’t seen it… watch and be freaked out!
I found the video here along with an interview with a woman who describes why said video has been so successful. She uses the word reassuring. Reassuring? I didn’t feel the least reassured by seeing babies dancing on rollerblades to ‘Rappers Delight’ (not even the sugahill gang version!). Just to be sure my command of the English language wasn’t letting me down I looked up ‘reassuring’ and discovered to my relief (or perhaps not) that it does indeed still mean ‘to free from anxiety, fear or terror or to restore confidence’. Needless to say, babies on rollerskates do none of the aforementioned for me. Quite simply, what the bajeebos was she on about? Or does this video have a calming, soothing affect on all but me?